Technology and Business
Using technology to help your business, whether big or small, is something that you will definitely come across at some point. It’s something that just goes hand in hand with what you are doing. You use it for marketing, selling, production – everything. There are very few businesses in the world that are operating without the help of technology somewhere along the line.
This is something that applies to those who are using their creativity as the base of their business – the foundations of what they’re doing, if you like. Rather than seeing it as something that is stunting your flow, let’s take a look at just what technology can do to propel your creativity.
Market It :
There are sites dedicated to crafts to sell to people all around the world – sites such as Etsy. These are places where those who are like-minded with what you’re selling or are interested in what you have there available to purchase can get together as a little community. There are other sites available for more niche products, but a quick online search will be more convenient in letting you know what they are. Joining online forums of people who are interested in what you have got to sell can definitely be the way forward in knowing where they go to purchase their products.
Make It :
Technology advances more quickly that you would have thought, and processes are becoming easier and easier – for the benefit of nobody else but you. For example, if you are working with wood to create your products, take a look on Mills for all of the machinery that is available to help you with what you are making. Depending on how big your business is depends on just how often you need to update your machinery to keep it up and running to the demands of the buyers.
Model It :
Showing off your product is 80% of completing a sale. Nobody wants to buy a surprise, especially one that hasn’t been proven visually. Putting yourself out on social media, at roadshows and markets, and by using SEO to get yourself up on the internet search rankings so that more people visit your site to look at the products that you have got to offer are all ways of successfully modelling. Getting more in sync with what social media platforms to go on to be able to get across your product is half of the problem that businesses are struggling with, as it takes quite a bit of knowledge of the background of social media to be able to navigate it correctly. The best thing to do in order to get what you are selling out and about in terms of selling it is to upload images to a platform that will be able to get the most views. This isn’t necessarily your own website, but other websites that will take a hit of the traffic that your own isn’t getting – and that’s where these platforms really come into play.